SEO

Without a good amount of targeted traffic flowing into your website, it’s useless. People often make the mistake of assuming that once they have a website, it will automatically attract visitors. That’s not the case. I can help you drive traffic to your site and expand your site’s visibility.

On-site SEO

Reviewing code – I begin reviewing a site by examining the code. If your site is build using tables-based coding methods, chances are it’s outdated and poorly structured. I code all sites using HTML/CSS, which is a modern, standards-based way to code websites. Using semantic HTML/CSS is the most search engine friendly way to code a website. I look at everything from heading tags to meta-data (keywords, title, description), image alt tags, and more to ensure your site contains the best coding methods.

Analyzing keywords
– Your site should contain an appropriate amount of targeted keywords and phrases in the copy. I help you find targeted keywords and phrases that will be easy to rank high in Google. Through analyzing the volume of searches for a term each month and comparing the competition for those terms, I can make your site dominate the rankings for those keywords and phrases. We can then build up the keyword density for your site, and achieve maximum exposure.

Off-site SEO

Off-site SEO has become a crucial part of marketing your site. The face of off-site SEO continually changes, and there are many methods to bring in traffic.

Backinks – I use a variety of tools to build backlinks to your site. Google looks at backlinks as an indicator of popularity. If your site has more links pointing to it, chances are people think it’s important. I build your backlinks through intricate networks of high PR (page rank) blog articles, blog commenting, article submissions and more.

Article Marketing - Article marketing is extremely effective in bringing loads of interested viewers to your site. I use Authority sites such as Ezinearticles, WordPress, Blogger, Squidoo, LiveJournal, and more to submit unique articles about niche subjects related to your site. Each article also contains backlinks built around the targeted keywords we previously chose.

Social Bookmarking – Social networking can deliver a huge influx of traffic to your site. Popular social bookmarking sites like Stumbleupon, Delicious, and Digg for example, allow users to share their favorite websites and articles. I use social bookmarking to tag each article I submit, which creates a snowball effect. Socia bookmarking is a great way to put your site in front of the eyes of interested surfers.

RSS Feeds and Pinglists – Once I’ve finished creating a new article marketing campaign (with targeted keywords linking to your site, good content, social bookmarked) it’s time to syndicate the content. I use RSS feeds and a massive “ping” list to notify hundreds of web publishing sites about each new article I submit.

When combined, the above methods make for a very powerful SEO campaign. There are many other ways to drive content to your site and I would be happy to discuss these at length with you. If you’re interested in having SEO work done to your site, contact me today.

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